There is life “offline,” so I thought it would be nice to share some ideas for personal promotion. The foundation of your fan or readership base already includes your family, friends, along with your business and social contacts. You can build on that foundation by becoming an active and visible participant in your community.  By investing a few hours each month, you can begin to establish yourself as a local celebrity.  These self-promotion suggestions are simple, cost virtually nothing but your time, and are particularly suited to those of us who live in “small town” America.

Become an advocate
Can you help spearhead a local blood drive or fundraiser?  Are you interested in preserving an historic site or building? Do the sidewalks in your community need repair?  Adopt a “cause” and volunteer to be a local spokesperson.

Conduct a workshop or seminar at your local senior center 
Researching your family history? Explain why it’s important for older adults to share their experiences with their family members. Offer suggestions on how to do that effectively. If you’re a writer, you could offer tips and insights on writing a memoir.

Make a speech or presentation at your local library, community center or community college. 
Did you vacation in Spain? Do you train sled dogs? Are you just back from distributing food or medicine in Haiti? Share highlights and photos of your experiences.

People are always interested in interesting people. Be one.